Social Stats @ ChathamU
Monthly metrics reporting for Chatham University’s Facebook, Twitter, and Instagram.
Please see “Definitions” at the bottom of the page for explanations of different metrics.
College Decision Day
Bucket and Blossom Day
Happy Nurses Week
Soon to Be ChathamU Student Hannah Kozak in Washington Post
Nursing and Climate Change
New lineup for summer series
PsydD alumni Nicholas Uram
Ducklings at the pond
Food, Farm, and Field promotion
Study Abroad Experience
Chatham DPT feature
Ryan Wolf Student profile
Grant field announcement
NEA grant for WWW
Rachel Carson’s Birthday
150th day or our 150th year video
Click each post to view the original.
Reach: The total number of people who have seen a post at least once. This metric is best used to measure a post’s impact on Facebook and Instagram.
Impressions: The total number of times a post has appeared on a particular platform. Due to the nature of Twitter’s algorithm, impressions are a better indicator of success than reach for Twitter.
Page likes: The total number of page likes our Facebook page has sustained over a two week period.
Facebook Engagements: The total number of reactions (likes, loves, haha, wow, sad, angry etc), comments, and shares of Facebook posts.